Coachwise: Your order helps develop and advance sport

This reader-friendly text is for undergraduates pursuing professions as coaches, physical education teachers and sport psychologists. It presents an applied approach to sport psychology and is designed to enable coaches and students to understand key sport psychology tools. It covers motivation, communication, stress management, mental imagery and other important topics. It reflects principles that are not only consistent with all the latest theory and research, but have stood the test of time and worked for coaches and athletes at all levels.

Damon Burton is a professor of sport psychology at the University of Idaho and has taught undergraduate and graduate applied sport psychology courses since 1983. At Idaho, Burton created master's and doctoral programs to develop sport psychology consultants with strong backgrounds in both counseling and performance enhancement.